Special promotion puts historic Georgetown Speedway in motion

13 georgetown speedway melvin joseph grandstand

Georgetown Speedway’s main grandstand in March was dedicated in memory of the late Melvin Joseph, a businessman and auto racing pioneer who built the track in 1949.

GEORGETOWN – Making the grade in school put Brett Deyo in the stands at a motorsports track in the Hudson Valley region of New York state.

Today the 32-year-old Boyertown, Pa. resident is an auto racing promoter who hopes to make the grade in refueling historic Georgetown Speedway to its glory days.

“My dad always said if I got on the honor roll I could go to the races. And at that time we went to Orange County Speedway in Middletown, N.Y. That was every Saturday night,” said Mr. Deyo. “I just became a super fan and then a journalist at first. I started writing for area auto racing news, which was a big trade publication when I was 15. That kind of made me get a journalism degree and it went from journalism to marketing to promoting events. And here we are with the race track.”

Greater Georgetown Chamber of Commerce’s Economic Development Council luncheon meeting Wednesday was the venue for Mr. Deyo’s presentation on BD Motorsports Media LLC and its plans for the half-mile clay oval speedway.

13 georgetown speedway deron rust grandstand

The Deron Rust Grandstand at Georgetown Speedway was dedicated in March.

Two events that memorialized businessman/auto racing pioneer Melvin Joseph, who built the speedway in 1949, and Deron Rust, a racer and former promoter, were staged to large crowds and successful critiques in March.

April is earmarked for continued clean-up and facility improvement.

“One of the first things we needed to do was be a good neighbor to the people around us,” said Mr. Deyo.

Upcoming monthly events at the speedway located off U.S. 113 and Speedway Road just south of Georgetown are scheduled from May into November.

“We believe that we have built a good foundation for our schedule,” said Mr. Deyo, noting BD Motorsports’ philosophy is that quality supersedes quantity. “Most of the facilities will open 20 times a year. I cringe because I see ‘Regular Show.’ That’s what they put on the schedule. So what we have tried to do is take our facility and make it special events. We’re only opening the gate six to eight times a year but each time we do it is a big event.”

Through a lease agreement BD motorsports Media LLC is managing the speedway for the next two seasons with a special events schedule that features big and small block Modifieds, Super Late Models, Sprint Cars and a number of local divisions.

“Each time we open we are bringing in a touring series. There will be the local base of racers and people from out of town,” said Mr. Deyo. “We have our own series, the Short Track Super Series which travels to four states with Dirt Track Modifieds.”

Georgetown Speedway grandstands can accommodate about 2,500 spectators. At each race, one of the grandstands will “be dedicated to somebody from the speedway’s past; the Melvin Joseph grandstand, which is the first and main grandstand, and we did a Deron Rust (grandstand).”

13 Georgetown speedway hopkins deyo

Ray Hopkins of the Greater Georgetown Chamber of Commerce playfully gestures “noise” as he introduces promoter Brett Deyo, whose BD Motorsports Media LLC is promoting special racing events at the Georgetown Speedway through a two-year lease agreement.

Since 2006 Mr. Deyo has promoted 44 races in four states: Pennsylvania, New York, New Jersey and Delaware, including the Beach Blast at Georgetown the past two years.

Entire racing shows are designed to last around three hours, ending before or around 10 p.m.

Bob Stickels, former Sussex County Administrator who currently works for the Melvin Joseph company, believes Georgetown Speedway will prove to be a huge success.

“It has been a model for the whole east coast. It is really historic, a historic piece of property,” said Mr. Stickels.

Mr. Deyo welcomes partnership with the business community.

“The speedway has a lot of opportunity outside of auto racing for you, local businesses and for the area. Maybe we do make a little noise every now and then but we are bringing thousands of people into the area and we are trying our best to be good neighbors and continue our growth down the road,” said Mr. Deyo. “Hopefully we can work with all of you in some way, shape or form to make everything better.”

While the current lease basically limits the use of the facility to auto racing Mr. Deyo said he has a lot of projects “that I want to do and I think that quickly that two-year lease is going to become longer with some other options.”

Future possibilities include a Jeep jamboree, car show events and perhaps even concerts. Mr. Deyo is even contemplating moving the office headquarters for his touring series to Georgetown as well as his second business, racing fuel sales.

“We don’t need to race 30 times a year,” said Mr. Deyo. “We just need to be able to sustain the property with a bunch of different things.”

Mr. Deyo isn’t ruling out speedway ownership someday.

“I have been discussing that,” he said. “I think if I could get a couple local partners and there is some interest I think we could make it happen.”

For more information and the 2016 schedule, visit www.thegeorgetownspeedway.com.

News Editor Glenn Rolfe can be reached at grolfe@newszap.com

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